Getting More Sales Leads from Your Website
By Increasing the Conversion of Your Website You Immediately Improve the ROI of ALL of Your Marketing Efforts.
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The conversion portion of the formula is my personal favourite. The reason is that small improvements in conversion have MASSIVE effects on profitability. What I mean by that is simple. Chances are that you are spending money to get people to your website. Each visitor either becomes a sales lead for you or they don’t. And let’s face it, the vast majority don’t. That’s the nature of marketing. Either way, there is a cost associated with getting each visitor. If one in 50 vistors to your site become a sales lead your website has a 2% conversion rate. However, let’s say that you make some changes to your site and suddenly your conversion jumps up to 5%. Assuming that your costs for getting visitors remains the same the profitability of your site will improve by 250%. |
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These numbers are just examples but the principle is sound. Small improvements in the conversion of your website result in leaps in revenue and profitability.
The services related to improving your website conversion are included on your right. Please click through to those that seem the best fit for your business.
The conversion portion of the formula is my personal favourite. The reason is that small improvements in conversion have MASSIVE effects on profitability.
What I mean by that is simple. Chances are that you are spending money to get people to your website. Each visitor either becomes a sales lead for you or they don’t. And let’s face it, the vast majority don’t. That’s the nature of marketing.
Either way, there is a cost associated with getting each visitor. If one in 50 vistors to your site become a sales lead your website has a 2% conversion rate. However, let’s say that you make some changes to your site and suddenly your conversion jumps up to 5%. Assuming that your costs for getting visitors remains the same the profitability of your site will improve by 250%.
These numbers are just examples but the principle is sound. Small improvements in the conversion of your website result in leaps in revenue and profitability.
The services related to improving your website conversion are included on your right. Please click through to those that seem the best fit for your business.
